Post Tagged with: "targetaudience"

Mastering the Art of Interviews for Not-For-Profit Video Production

Mastering the Art of Interviews for Not-For-Profit Video Production

Hello, and welcome to our latest blog. Today, we’re looking at a critical topic for anyone in the not-for-profit world using video to share their story. We’re talking about interviews. If you are after more information about our Not-For-Profit Video Production offering, it can be found here. The Role of Interviews in Not-For-Profit Videos The beauty of not-for-profit videos lies in their authenticity. They shine a light on real stories, real struggles, and, most importantly, […]

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Corporate Video production ideas

Video Production Ideas 

At JPC, we’re often asked by potential clients about their video ideas, particularly in the corporate video production space.  Sometimes, ideas are driven by the need just to create something. We believe that this is the wrong approach; that, in fact, videos should be targeted at solving a problem, be that driving more sales, raising awareness or attracting new staff. The list is endless. Knowing your ideal client (your audience) and your brand is essential […]

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Corporate video production for your Melbourne business

Competition for eyeballs is fierce. Every company is vying for customers, and I’m sure yours is no different. You need a way to stand out from the crowd, and – we get it – that is not straightforward! Gone are the days of running an ad in the newspaper or on television. That approach was great at hitting a large audience, but you just had to hope that your target market would be watching or […]

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