The standard response to the often-posed question: “How long is a video shoot?” is generally, “How long is a piece of string?” That may not be terribly useful, so in this article, we’ll try to be a little more helpful by looking in some detail at the different types of videos you may need, and how long each type might take to film. Some examples of what we’ve worked on – with actual timings – […]
Read MoreSo you’ve got the brief: you’ve got to create a video that manages to grab people’s attention, and deliver all the relevant information, while also being entertaining enough that they watch the whole thing, and short enough that they don’t tune it out. It’s a lot to consider. It seems like never before in human history have people’s attention spans been shorter, with the rise of TikTok’s 15-second videos dominating the cultural and advertising landscape. But […]
Read MoreIt’s November already and we are predictably seeing christmas items appearing in the stores. Of course in Melbourne the stores only recently opened, but it’s a reminder that 2020 is nearly at an end (thank goodness). Certainly in Melbourne we won’t be able to have normal business gatherings to celebrate the holidays and even messaging from bosses will be different. We have had a few enquiries lately from businesses looking to create video content so […]
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