Corporate Video Production has firmly positioned itself as a cornerstone of effective marketing strategies. A well-crafted video can significantly increase customer engagement, enhance brand visibility, and drive sales. Venturing into video production, however, can be daunting, especially when it comes to budgeting. This blog will provide you with an understanding of the costs involved in video production and give you some practical tips on how to set a realistic budget for your next project. The […]
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Optimising your videos for YouTube
Why should you care about YouTube videos? Let’s reframe that question slightly by asking: “ Do you know which is the world’s second-largest search engine?” The answer – YouTube – might surprise you, as might its ownership. It so happens that YouTube is owned by the world’s number one, Google, and both are part of Alphabet, a small company with 2022 revenue reported over 280 billion USD. Astonishingly, many people create videos, post them to […]
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