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The Benefits of Live Streaming for Not-for-Profit Organisations and Fundraising Events

May 16, 2023 Comments are Disabled

Connecting with a Global Audience and Maximising your Reach Not-for-profits have the potential, with a live-stream, to reach a diverse, global audience. This allows them to amplify their message and create awareness about their important cause. It also helps them attract new donors. Widespread dissemination of the message is obviously crucial to a campaign’s success, so maximising its impact by tailoring the live-stream content to different time zones and cultures can play a major role, […]

Introduction to Not-For-Profit Video Production

April 18, 2023 Comments are Disabled

The world of video production for not-for-profits can sometimes be overwhelming. We decided to put together a guide – or a refresher – on the important things to consider if you’re thinking of heading down that path. The Importance of Storytelling Storytelling, especially when it involves the emotions, is essential to successful not-for-profit video production, and it’s a powerful way to connect with your audience. Viewers will more likely relate – and react – to […]

Case Study – Fitness Video Production with Zen

February 1, 2023 Comments are Disabled

Written by Emel Berdilek 2022 was rolling slowly to a halt in Melbourne, like the runaway trolley you see at the supermarket that you pray doesn’t hit your car. After my trip to Coles to pick up some weekend snacks, I began scrolling through my Instagram to find a message from a lovely lady I had once met. Her name is Zenya. She tells me she’s starting a new Personal Training company in the New […]